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Facebook and Instagram ads for colleges, schools and academies

Synaptic Lab is a growth agency for branding, websites, AI visibility and Meta ads, based in Islamabad, that runs Facebook and Instagram ads for colleges, schools and academies across Pakistan. We make the ads and the admissions page, and count every enquiry from a parent or student. Every figure we quote is an estimate until the free strategy call sets the final price.

Who it is for

  • Private colleges, schools and academies with an intake to fill
  • Tuition centres and skills academies that enrol all year
  • Admissions offices buried in fee questions that go nowhere
  • Teams ready to call families back within 24 hours

What empty seats and slow replies cost a college

A seat still empty when the intake closes is fee income lost until the next one. Boosted posts bring likes from people who will never apply, and your office spends its busiest weeks chasing numbers that never answer, while a serious parent hears back first from another school.

Timing makes it worse: interest peaks just before an intake, and a campaign still guessing then misses it.

What you get

  • Enquiries from families who mean it

    Forms ask the programme, level and intake, with a review step before sending, so your office calls people with a reason to apply.

  • Ads and an admissions page

    Fresh image and carousel ads arrive each month, sent to a fast admissions page that explains programmes, fees and how to apply.

  • Each enquiry traced, and yours

    The Meta Pixel and Conversions API show the ad behind every form, call and message, and your institution owns the ad account, page and data.

  • Hammad runs it himself

    Our founder, Hammad Sohail, has more than 8 years of project management and is your one point of contact, reporting weekly in plain words.

  • The 2-week guarantee

    If the agreed number of enquiries has not arrived within 2 weeks of us getting full access, we keep working at no extra management fee until it does. Growth and Full System both include it for Meta ads.

How it works

  1. 1

    Free strategy call

    We go through your programmes and intake dates, then agree the final price.

  2. 2

    Agree courses, area and number

    We choose the courses to advertise, how far from campus to reach and how many enquiries the guarantee covers.

  3. 3

    Build and approve

    You share the ad account, page and website, we build the tracking, page and ads, and you approve them within 3 working days.

  4. 4

    Launch, call back, improve

    Your office returns every enquiry within 24 hours, and we prune the weak ads weekly and send the figures.

Results

A campaign we've run

Private college

560% return on ad spend.

Facebook and Instagram lead ads, 2026

of enquiries became customers
5%
cost per enquiry after we optimised
-40%
enquiries a day after we optimised
+210%
of enquiries confirmed genuine
90%

Return on ad spend based on revenue reported by the client. Client names kept private at their request.

Read the case study

Build your plan.

Type your own numbers. We show a cautious first-month estimate, using the highest published cost per enquiry for your industry.

Type any amount, like 75,000 or 75k.

Estimate so far 37 enquiries, 1 new customers

Packages

Meta ads are in these packages

Both carry the 2-week guarantee on enquiries.

Estimates in US dollars. Pick any currency to see them converted.

  • Growth

    The 2-Week Customer Engine

    A monthly retainer: ads that bring customers, and a business AI assistants can find.

    Estimated from $280/month + ad spend

    • Meta ads management on Facebook and Instagram
    • New ad creatives every month
    • Landing pages for campaigns
    • Monthly AI visibility work: content, citations, directory consistency and AI mention tracking
    • A weekly report in plain words
    • The 2-week guarantee on ads
    • Bonus: the 5-minute follow-up script, so every enquiry gets a call back within five minutes
    Book a free strategy call
  • Full System

    Recommended

    Foundation and Growth together, at a bundled price: the whole system, one partner.

    Estimated from $450 + $260/month

    • Everything in Foundation
    • Everything in Growth
    • One plan from brand to ads, run by one point of contact
    • The 2-week guarantee on ads
    • Bonus: the 5-minute follow-up script
    Book a free strategy call

Ad spend is paid directly to Meta and is not included. Every price is an estimate. The final price is agreed after the strategy call.

Industries

Meta ads for other industries

FAQ

Questions

  • Spend an amount you can sustain for a month or more, starting before your intake opens. Husbar's 2026 guide puts a lead for education in Pakistan at PKR 800 to 2,000 or more.

Reach families before the next intake closes

It starts with a free strategy call, where we look at your programmes, past ads and follow-up and give you a straight answer on whether Meta ads fit your institution. We take on two new clients at a time, and Hammad runs each of them himself. Each week of the intake without ads is a week of parents choosing somewhere else.

One point of contact. You own every account. We reply within 2 hours, 9am to 9pm Pakistan time.

Chat with us